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Natalie Kaminski
Natalie Kaminski
longreads /

Venture Capital’s Double Standard: Being a Woman Founder With No Technical Experience

As a female entrepreneur in the software development sector, I've witnessed the tenacity of countless women-led startups. These powerful, goal-driven women overcome numerous challenges, demonstrating their adaptability and determination.
In a recent article, new research shows that female entrepreneurs use 25% less capital yet achieve remarkable results. Despite these successes, women founders face bias when seeking partners to bring their ideas to fruition.

In the article below, I dive deep into the unequal scrutiny faced by non-technical women founders and discuss how they navigate this uneven playing field. I also highlight the high cost of VCs overlooking talented female entrepreneurs and what steps can be taken to address this crisis.

Natalie Kaminski
Natalie Kaminski
longreads /

Why AI should be a default utility in any software product

A couple decades ago, the term “web based” was applied to a minority of software applications. But today it is practically a default designation. Now, a similar change is happening with AI. Developers should consider “AI-based” and "AI-driven" as a default designation for nearly all new software projects.



In recent months, there has been an incredible proliferation of new AI tools. Some of this is just hype. But much of it is justified: now is the moment when AI tools finally can enter the mainstream. There is a growing consensus that new software should be designed with the possibilities of AI in mind.



There are several reasons for this:
  • AI is more accessible than ever before.
  • AI has more applications than ever before.
  • The best uses for AI are are hard to predict
  • Customers may be attracted to AI for its own sake
Andrew Parshukov
Andrew Parshukov
longreads /

How JetRockets Helps Non-tech Founders

Alana and Lisa MacFarlane had a dream: they wanted to build a digital electronic diary for gut health that would educate users while they made records. 

Although they had a simple proof-of-concept, their team lacked the expertise to create a solid minimum viable product. They reached out to JetRockets for help.

We provided the expertise they needed to get their project off the ground. And because we were able to align our goals with theirs concretely, they succeeded in building the MVP they needed to launch.
Andrew Parshukov
Andrew Parshukov
longreads /

JetRockets Certified as a Women-Owned Business by Clutch for Software and Web Development Services 🚀

Thrilled to share that JetRockets has been certified by Clutch as a women-owned business specializing in #software and web #development🚀

Through our skills in cutting-edge technologies and #software across industries, we are able to remain dedicated to our core values of results, transparency, efficiency, collaboration, and continuous improvement.

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