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Natalie Kaminski
Natalie Kaminski
longreads /

When Your Software Project Derails: A Guide for Non-Technical Founders

You had a vision. You hired a team. You invested time, money, and trust. And now, your software project is off the rails. Maybe deadlines keep slipping. Maybe the product doesn’t work as expected. Maybe your development team is speaking in riddles, throwing around terms like ‘technical debt’ and ‘refactoring’ while you’re just trying to understand why your app won’t launch.

I get it. And it’s painful. Because this isn’t just a project - it’s your business, your reputation, and sometimes even your financial security on the line.
Read more When Your Software Project Derails: A Guide for Non-Technical Founders
Igor Aleksandrov
Igor Aleksandrov
longreads /

Rails Dockerfile Best Practices – Part 1: Image Slimming

This article is a part of a series of posts where I will walk through every line of the Rails default Dockerfile and explain the best practices and optimizations.

Docker images can be optimized in different ways that include, but are not limited to, image size reduction, build performance optimization, security, and maintainability best practices, and application-specific optimizations. In the first article, I will touch only image size reduction optimization and explain why they are important.

Natalie Kaminski
Natalie Kaminski
longreads /

Ready for 2025? Seven Strategies to Future-Proof Your Custom Software Agency

The technology world is moving at lightning speed, and 2025 will be no exception. From AI integration to cloud-native solutions, new tools and approaches are reshaping how custom software development agencies deliver value to clients. 

Below, I’ve outlined seven key strategies that will help JetRockets ensure our team stays ahead of the curve and remains the go-to resource for custom software solutions.
Natalie Kaminski
Natalie Kaminski
longreads /

Tech Audit Due Diligence: a Must Do for a Savvy Investor

When it comes to investing in or acquiring a tech startup, due diligence is an essential part of the process. Investors often dedicate countless hours analyzing financial records, assessing market size, and evaluating leadership teams. These are undeniably critical steps, but there is one crucial area that is frequently overlooked: the technical audit.
Natalie Kaminski
Natalie Kaminski
longreads /

Why Ruby on Rails is a Great Choice for Building an MVP

When it comes to launching a new product, speed and efficiency are critical—especially when developing a Minimum Viable Product (MVP). An MVP is designed to test your idea quickly, gather feedback, and adjust the product based on real user experiences. Choosing the right technology stack is key to ensuring this process is smooth and cost-effective. Ruby on Rails (RoR) has long been a top choice for startups and developers who need to bring ideas to life quickly. Here’s why Ruby on Rails is an excellent option for building an MVP.
Natalie Kaminski
Natalie Kaminski
longreads /

Why Service Providers Must Always Do Due Diligence on Potential Clients: Lessons from a Small Business Owner

In my posts, I often address what founders can do when hiring a service provider, particularly how they can avoid working with vendors who might not deliver on their promises. However, today, I want to flip the narrative and focus on why service providers need to do their own due diligence on potential clients—and how small businesses can protect themselves from unnecessary headaches and potential financial losses.

Let’s Build Something Great Together

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