Longreads
Why AI should be a default utility in any software product
A couple decades ago, the term “web based” was applied to a minority of software applications. But today it is practically a default designation...
Venture Capital’s Double Standard: Being a Woman Founder With No Technical Experience
As a female entrepreneur in the software development sector, I've witnessed the tenacity of countless women-led startups. These powerful, goal-d...
Dealing With Uncertainty While Running A Business
In March 2023, the sudden collapse of Silicon Valley Bank pushed the startup world into a crisis. Running a business is always fraught with unce...
Anticipating and Preventing Company Burnout
Burnout is a real risk for any employee. It is a natural human reaction to a work-life situation that simply doesn’t work anymore. Consequently,...
Building Strong Client Relationships: Key Practices at JetRockets
Running a business is all about building and maintaining good relationships. Inside, a business is made up of employee relationships. And outsid...
Why Empathy Is Crucial For Business Partnerships
Every business is a collection of partnerships. Businesses rely on partnerships with and between their employees, as well as with other business...
Evolution of GitHub Action for Kamal
Right after my first try of Kamal (MRSK) in the spring of 2023, I understood that an ideal use case would be running it as a GitHub Action. Almo...
A Non-Technical Founder's Guide to Product Roadmaps
Product roadmaps are not just the domain of engineers or developers. They are powerful tools that help you articulate your vision, plan for grow...
From Service Objects to Object Design
As technology evolves and our understanding of scalable and maintainable code deepens, optimizing software architecture becomes paramount. In th...
Have a project
in mind?
Tell us about it. We'll tell you how we can help — honestly.